CBS 3 Joy of Sharing Toyfest Inspires Generosity (with photos & video)

The CBS3 3 Joy of Sharing Toyfest inspired generosity across the Delaware Valley this season!

CBS 3 partners with The Salvation Army Greater Philadelphia to collect toys for children from underserved families.

Throughout the holiday season, thousands of toys are donated at dozens of locations through the area. Joy of Sharing Toyfest wrapped up on Monday, December 18 with a celebration at the CBS 3 studios at 1555 Hamilton Street in Philadelphia.

Viewers dropped off gifts while the CBS 3 TV personalities broadcasted live outside.

Special on-air appearances by our community partners included Herr Foods, which kicked off our Red Kettle season with a check for $25,000, Wells Fargo, which presented a check to The Salvation Army for $50,000, American Airlines, and PricewaterhouseCoopers (PwC).

Live Segments during CBS 3 Joy of Sharing Toyfest

6am – Jim Donovan interviews Major Phil Ferreira

2:00 pm – Lauren Casey interviews Bob Clark, Herr’s about partnership and support of The Salvation Army

12:30pm – Major Ferreira discusses impact of Toyfest with Jim and Rahel

4:30pm – Wells Fargo presents check for $50k, local family/beneficiary of Christmas assistance is interviewed

11:00pm – A look back at the entire day!


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